WEOP - helping Entrepreneurs STEP UP WITH TECHNOLOGY

Business today is inseparable from technology.
From a new entrepreneur upstart to International Corporation, it is impossible to be in business today without confronting the issues of technology. The way we do business today is different than 30 years ago. The average job requires much more than hard work and determination; although they remain priceless, most employers are asking for more. Technology has evolved in multiple arenas: telecommunication, education, marketing, travel, shipping, even around our daily lives. Business opportunities that never imagined before are now entering our language and are available at our fingertips. While technology has made the impossible possible, it has changed the working environment for everyone. For some it has been a blessing, for others it has been more of a curse.
The launching of the“Innovative Business Technology Series” encourages women to utilize the power of technology to promote and grow their businesses. Statistics indicate that women need to harness the power of the Internet, and use it as a resource. In 2006, a total of 51% of professional occupations in the US were held by women. Only 26% were related to IT occupations, and only 13 % of corporate office positions at Fortune 500 technology companies. In 2007, women held more than half of all professional occupations in the U.S., but fewer than 26 % of all computing-related occupations.
Since September, WEOP has been conducting a Business Social Innovation Class. Comprised of a small group of entrepreneurs, focused on utilizing Web 2.0 to boost business for marketing and business opportunities; discussing social networks, e-mail marketing, and familiarizing women with the resources that will lead their businesses to success.

WEOP is stepping up, with programs that further the mission of empowerment of women with technology. The classes will continue into January 2009, where hundreds of women will gain exposure to resources available online technology. Co-Founder, Antoinette Ball says, “It is our goal to encourage women to launch online businesses on the web and to acquire the skills they need to be successful".